The smartwatches in the new Moto 360 Collection look very similar to the original Moto 360 but are being offered in two sizes for men, a women's version as well as a sports model. 

Each version is fully customisable and the sports version additionally has built-in GPS to track distances and times more accurately. 

Images of one of the watches being worn on someone’s wrist in Chicago were spotted last week by a sharp-eyed Reddit user, but more details have now been revealed at the IFA consumer electronics show in Berlin. 

Like the original Moto 360, the new versions have rounded faces and changeable straps but have re-positioned sleep and wake buttons and new style of bezels.

The male version is available in both 42mm and 46mm sizes. The former uses a 20mm band, while the latter needs a 22mm strap. 

The female version and the sport model are only available as 42mm.

All three models run Android Wear, making them compatible with both Android and iOS.

Taking further inspiration from the traditional watch world, the watch can be customised more than before, with ‘quick release’ bands in leather and metal that can be swapped in seconds.

The watch can be customised in the Moto Maker design studio so users can choose bezels, colours, materials and more, with their watch being put together in a few days. 

The Moto 360 2 range additionally comes with Moto Body, which is intended to help people get or keep in shape by counting their steps and logging calories burned.

Elsewhere, the new watches feature more accurate sensors to track a wearer’s heart rate and calories burned, which is then translated into feedback and coaching tips.

By having GPS built into the Sport model it mean it doubles up as a fitness tracker because wearers can leave their smartphones at home, but still track their speed, distance and pace.    

The watch also allows fitness fanatics to store and play music from their wrist and it’s easy to see which track is playing because the device has a new AnyLight hybrid display which allows them to see information more clearly in bright sunlight.

Like the Apple Watch Sport edition, Motorola’s sport-friendly device is designed to be extra durable, with a silicone case designed to repel sweat. 

Across the new Moto 360 Collection, each of the models have been given a better battery life and the firm claims they can last up 1.5 days on a single charge, on average. 

The standard Moto 360 2 watches start at £299 in the UK ($299 in the US), for the smaller 42mm version, and O2 will be stocking the Black version exclusively. 

This matches the original price of the first-generation Moto 360 when it launched last year and is on par with the cheapest Apple Watch. 

The larger second-generation Moto 360 2 costs £429 ($429 in the US).

Both can be pre-ordered from Motorola's website and will ship later this month. Meanwhile, the Moto Sport will be 'coming soon.' 

Since Motorola released its original 360, more companies have released their own smartwatches. 

Huawei, for example, has a similarly rounded device with 1.4-inch display and a resolution of 400 x 400 pixels. 

Huawei's watch will be available in the US from the 17 September, it will also be available this month in Canada, Germany, France, Spain and Italy before going on sale in the UK in October. 

Prices start at €399 (£295) for the classic leather model, putting it on par with the Apple Watch Sport and the new Moto 360 2 models.

Last month, Motorola unveiled a trio of smartphones in an attempt to dominate both the high and low end of the market.

The budget Moto G comes with an impressive 13MP camera, while the high end Moto X Play has up to 48 hours of battery life and the Moto X Style claims to be the 'world's fastest charging smartphone'.

All the phones have ‘best in class cameras’ and clip-on covers that come in a number of colours and finishes as the Illinois-based company focuses on a customisable experience. 

(Daily Mail)