Baku 2015 European Games has signed an agreement with the Seven Network, Australia’s most-watched broadcast television platform and the network of the Olympic Games, to broadcast the inaugural European Games in June.
The Seven Network has committed to broadcasting daily coverage of the European Games to 8.4 million households in the country. Seven has been Australia’s highest-rated channel since 2007.
The deal with Seven Network extends the reach of the European Games to all corners of the globe, with deals already signed in the United States, Canada, China, India and the Arab World, as well as with a host of European broadcasters.
Mr Simon Clegg, Chief Operating Officer of Baku 2015, said: "The Seven Network is an established and respected Olympic broadcaster, and their commitment to the European Games underlines that this is the most important addition to the international sporting calendar for decades.”
With this agreement, the Baku 2015 European Games has now announced deals to broadcast the Games in 57 countries.
Saul Shtein, Seven’s Head of Sport, added: ”As a network we are determined to bring the biggest events in sports to our audiences in Australia. We see the European Games as a natural fit with our long-term commitment to the Olympic Games and our recent agreement to also broadcast the Paralympic Games. We are honoured to be the network of the first European Games. We are proud of our long partnership with the IOC and the Olympic movement, and we look forward to our partnership with Baku 2015.”
Baku 2015 is the first ever European Games, an exciting and innovative multi-sport event for the continent which will take place from 12 – 28 June 2015.
There will be a total of 20 sports at Baku 2015: 16 Olympic sports and four non-Olympic sports. More than 6,000 athletes from across Europe will be representing their nations over 17 days of competition.
Twelve of the sports will offer qualification opportunities for the Rio 2016 Olympic Games. Those sports include Archery, Athletics, Boxing, Cycling, Judo, Shooting, Swimming, Table Tennis, Taekwondo, Triathlon, Volleyball and Wrestling.
Baku was awarded the Games by the European Olympic Committees (EOC) in December 2012. The Baku European Games Operations Committee (BEGOC) will organise and run the Games in cooperation with the EOC.
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